Above are samples of my completed content audit for the Pier Hotel, color coded by main division, major subdivision, minor subdivision, universal link, semi-universal link, & duplicates. The full document can be viewed here.
1. What content do you have?
The Pier Hotel's website content provides a thorough overview of their hotel including rooms, rates, area, photos, as well as embedded maps, booking services, & reviews from outside sources.
2. How is the site & its content organized?
It is actually decently organized with main divisions & subsequent subdivisions (though at first it is difficult to distinguish them). There are, however, a number of redundancies, both between the major subnav & content links & between top-level navs & bottom nav, as well as inconsistencies between subnavs & content & a number of dead links.
3. Who do you think creates the content?
I think the majority of the content on the site is created in-house, including the written descriptions & photos. The exceptions would be the embedded features; the booking service may also be in-house, but the maps are through Yahoo!Maps & the reviews via TripAdvisor users.
4. Where do you think the content is housed?
I think most of the content is house solely within the website with the exception of the booking service (the url is a bit hard to trace back), the maps (via Yahoo!Maps), & the reviews (via TripAdvisor).
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