Week 12 Day 2: Progress Critique and Further Exploration

Today in class I met with my professor to go over the progress of the case study elements so far.  I received plenty of useful input and even noticed some things I had previously overlooked.  To summarize...

• Even wireframes should be designed to match the personality of the site, through type, etc.
• Personal quote on the persona doesn't need to be so overtly connected to the business, rather a motto
• "Sample" search bars or drop downs for use in wireframes, instead of just boxes
• Be more specific on wireframes what the "featured content" or a specific image will be; a designer's got to know!
• Bottom navs have much of the same content as top navs, with maybe a few added elements; as compared to fat footers, which have columns of links
• Watch wording: "Guest Rooms" may be better understood as "Room Info," consult related sites
• Use content of landing pages to lead people to subsequent pages
• Don't forget page numbers, section names, & even publication title at the bottom/top of page
• Vary typography for title, headers, body, captions, etc.
• Charts can be made in Illustrator & that doc can be placed into InDesign

I've also been experimenting with more color schemes & researching more layouts for the full publication.